Volume 1, Issue 1, July 2007
Published:
2017-07-23
Research Articles
-
Management Perspectives of ICDS Program
Malathi Somaiah, V. Vijayalakshmi2-12Keywords:
No Keywords. -
Product Differentiation, Attribute Substitution and Hedonic Pricing
S. Bisaliah13-17Keywords:
No Keywords. -
Target Costing as an Effective Tool for Retail Pricing: An Exploratory Research
B. V. Rudramurthy18-21Keywords:
No Keywords. -
E-Tailing Paradigm: (A Diagnostic and Prognostic Study of E-Tailing Practices in Bangalore Metropolitan Area)
Jai Raj Nair, K. V. Prabhakar22-37Keywords:
E-Tailing, Technology Acceptance Model, E-Tail Acceptance Model. -
Self Reporting Method in Business Surveys
T. Srivenkataramana38-40Keywords:
Dual Frame Sampling, Self Reporting, Telephone Cluster Sampling, Web Based Design. -
Impact of Cross Culture Training on Business Due Diligence in the Corporate Sector - A Diagnostic Study
S. K. Bhagavan, K. V. Prabhakar41-45Keywords:
Organizational Effectiveness, Cross Cultural Training, Misunderstandings.
Research Notes
-
Biography of Pooling of Interest Method in Accounting for Amalgamations
J. Shankar46-58Keywords:
No Keywords. -
Brand Positioning: A Study on Microwave Ovens
M. R. Shollapur, R. Anitha59-63Keywords:
No Keywords. -
Policy Towards Novice, Serial and Portfolio Entrepreneurs
T. R. Shastri66-70Keywords:
No Keywords.
Book Review
-
Only the Paranoid Survive by Andrew S. Groove
Nilanjan Sengupta71-72Keywords:
No Keywords. -
It Happened in India: The Story of Pantaloons, Big Bazaar, Central and the Great Indian Consumer by Kishore Biyani with Dipayan Baishya
N. S. Viswanath72-73Keywords:
No Keywords.
